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This guide includes all approved Progressive Leasing marketing buttons and banners that our retail partners can use to advertise Progressive Leasing on retail websites. We recommend following the method outlined here to advertise Progressive Leasing to customers. This ensures that you take advantage of our latest marketing assets and stay consistent with the Progressive Leasing brand.

Implementation Steps

  1. Follow all guidelines included in the Advertising Guide for Retailers.
  2. To utilize Progressive Leasing’s library of marketing banners, include the following on each page that displays banners:

    <script src="https://progressivelp.com/JSSnippet/ecom-lib.js?storeId=<storeid>&pluginType=GA&authName=<StoreUserName>&authPass=<StorePassword>"></script>

    Your storeid, StoreUserName, and StorePassword will be provided by Progressive Leasing. You may use StoreUserName = BannerMerchant and StorePassword = Banner1 if you will be customizing the <pg-banner> element with a URL.

  3. Include the custom element <pg-banner> in the location of the page where you will advertise Progressive Leasing.

    Example:

    <pg-banner banner-type="LEADERBOARD" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="FULL_BANNER" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SKY_SCRAPER" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SKY_SCRAPER_SMALL" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="RECTANGLE_BLUE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SQUARE_BLUE_SMALL" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SQUARE_BLUE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="LEADERBOARD_WHITE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="FULL_BANNER_WHITE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SKY_SCRAPER_WHITE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SKY_SCRAPER_WHITE_SMALL" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="RECTANGLE_WHITE" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SQUARE_WHITE_SM" url="https://progleasing.com"></pg-banner>

    <pg-banner banner-type="SQUARE_WHITE" url="https://progleasing.com"></pg-banner>

  4. The custom element requires two attributes, to be selected by the retailer:
    • banner-type
      Refer to the table at the bottom of the page for all banner types that may be used.
      Browse Merchant Resources for banner options.
    • url
      Utilize the URL field to link to your Financing & Lease Options page, your Progressive Leasing marketing page, or your Progressive Leasing application.
  5. Save the page and verify that the desired banner type renders, and the URL directs as expected.
  6. Provide your modified pages to Progressive Leasing for review and compliance approval.
Banner Type
Enter this value in the custom element
Trigger Term with Required Disclosure Dimensions
APPLY_NOW_BLUE_SMALL 149×30
APPLY_NOW_BLUE_MEDIUM 205×42
APPLY_NOW_BLUE_LARGE 296×60
APPLY_NOW_WHITE_SMALL 149×30
APPLY_NOW_WHITE_MEDIUM 205×42
APPLY_NOW_WHITE_LARGE 296×60
FULL_BANNER Yes, “No Credit Needed” 468×60
FULL_BANNER_WHITE Yes, “No Credit Needed” 468×60
LEADERBOARD Yes, “No Credit Needed” 728×90
LOGO_HORIZONTAL
LOGO_HORIZONTAL_WHITE
LOGO_STACKED
LOGO_STACKED_WHITE
MARK_ICON_BLUE
MARK_ICON_BLUE_OUTLINE
MARK_ICON_GRAY
MARK_ICON_GRAY_OUTLINE
NO_CREDIT_NEEDED_BLUE_SMALL Yes, “No Credit Needed” 149×30
NO_CREDIT_NEEDED_BLUE_MEDIUM Yes, “No Credit Needed” 205×42
NO_CREDIT_NEEDED_BLUE_LARGE Yes, “No Credit Needed” 296×60
NO_CREDIT_NEEDED_WHITE_SMALL Yes, “No Credit Needed” 149×30
NO_CREDIT_NEEDED_WHITE_MEDIUM Yes, “No Credit Needed” 205×42
NO_CREDIT_NEEDED_WHITE_LARGE Yes, “No Credit Needed” 296×60
RECTANGLE_BLUE Yes, “No Credit Needed” 336×280
RECTANGLE_WHITE Yes, “No Credit Needed” 336×280
SKYSCRAPER_SMALL Yes, “No Credit Needed” 120×240
SKYSCRAPER Yes, “No Credit Needed” 160×600
SKYSCAPER_WHITE Yes, “No Credit Needed” 160×600
SKYSCRAPER_WHITE_SMALL Yes, “No Credit Needed” 120×240
SQUARE_BLUE Yes, “No Credit Needed” 250×250
SQUARE_BLUE_SMALL Yes, “No Credit Needed” 125×125
SQUARE_WHITE Yes, “No Credit Needed” 250×250
SQUARE_WHITE_SMALL Yes, “No Credit Needed” 125×125
WHAT_LEASE_BLUE_SMALL 149×30
WHAT_LEASE_BLUE_MEDIUM 205×42
WHAT_LEASE_BLUE_LARGE 296×60
WHAT_LEASE_WHITE_SMALL 149×30
WHAT_LEASE_WHITE_MEDIUM 205×42
WHAT_LEASE_WHITE_LARGE 296×60

 

Trigger Term: No Credit Needed

Required Disclosure: Progressive Leasing obtains information from credit bureaus. Not all applicants are approved.

  • The one-click rule is allowed for No Credit Needed
  • The disclosure for No Credit Needed must be Clear and Conspicuous and Unavoidable on the initially viewable screen following the click, with no scrolling
  • Every click or call to action on the banner or advertisement must go to the No Credit Needed disclosure. A click to an application without the disclosure is not allowed
  • No Credit Needed may not be used to describe the product

View additional details in the Advertising Guide for Retailers.

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